Lot 78: Michelin Tyres Motoring Enamel Advertising Sign
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A motoring enamel advertising sign for Michelin Tyres featuring a horizontal three-band design. The broad central blue band displays the brand name in bold white block lettering above the word Tyres in a rounded sans-serif font. The upper yellow band is decorated with the Royal coat of arms in blue and bears the legend BY APPOINTMENT TO HIS LATE MAESTY KING EDWARD VII. The lower yellow section contains the mark for BLACKS ADVIS AGENCY LONDON. The sign is constructed of enamel on a heavy-gauge steel plate.
30 x 24 inches.
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